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Bruyère Foundation

Bruyere logo

We were volunteers, donors and enthusiastic supporters of Bruyere Foundation for well over a decade.  

Bruyère Foundation raises funds to support Bruyère Continuing Care, the champion of our aging population and those who require continuing care. Bruyere is one of the largest healthcare organizations in Ottawa and operates a number of healthcare facilities including Saint-Vincent Hospital, Elisabeth Bruyere Hospital and the Bruyere Research Institute.

We were originally approached by the President of the Bruyère Foundation in 2004 after she took notice of a campaign we had produced for the Ottawa Regional Cancer Foundation.

We were asked to help them promote their annual Bruyère radiothon.  Over the years our campaigns helped raise millions of dollars for Bruyere.

What started as a single marketing campaign for Bruyère Foundation blossomed into an incredibly rewarding relationship with an amazing group of talented and hardworking people.

We were to help with dozens of projects including the annual Bruyère Day Radiothon on 580CFRA as well as the Hospice Ottawa West campaign and Broadway for Bruyère.

In 2005, Stephen McGill was honoured to be asked to join the Board of Directors of Bruyère Foundation, where, for over a decade he gave his time to offer branding and communications advice, develop messaging strategies, write campaign materials and offer guidance on a wide variety of subjects and initiatives.