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Stephen McGill, President & Creative Director

Stephen McGill is an unabashed words guy, branding evangelist and voracious reader of anything to do with marketing, branding, creativity and design. Stephen McGill has worked as a strategist, writer and creative director in the marketing industry for over three decades. During his career, he has planned, conceived and written marketing, branding and advertising campaigns for all manner of industries as well as government departments and dozens of not-for-profit organisations.

Stephen has been named one of Canada’s top Creative Directors by Strategy magazine and has been listed in both Who’s Who In Canadian Advertising and Who’s Who In Canadian Business. His creative work has been recognised at local, national and international award shows over 200 times during the course of his career. He is particularly proud of the awards bestowed upon the rebranding of Bruyère Continuing Care, the advertising campaign for Carnivàle Lune Bleue and the Care Grows West campaign developed for the Queensway Carleton Hospital Foundation.

Stephen has long been deeply committed to volunteering and is currently Chair of the Board of Directors of the Dave Smith Youth Treatment Centre Foundation, Past-Chair of the Dave Smith Youth Treatment Centre, former Vice-Chair of the Ottawa Community Loan Fund and a past member of the board of directors of the Bruyère Foundation and Bruyere Continuing Care. He has also been an advisor to Kind Canada Généreux, helping the new not-for-profit promote kindness across Canada. Since 2016, Stephen has been a part-time Professor of Advertising in the School of Media and Design at Algonquin College.

Some things you may not know (or care) about Stephen:

He once met hockey legend Bobby Hull and immediately lost 90% of his vocabulary.

He was born in France and held dual French-Canadian citizenship until the age of 21.

He is known to spontaneously read anything within reach including cereal boxes.

He once constructed a man-made boulder for his garden – with embarrassing results.

His favourite authors are James Lee Burke, Michael Connelly, Louise Penny and John Owens.


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